Your Guide to Healthy, Beautiful Hair Starts Here

At Shelley & Co, we know there’s no such thing as a one-size-fits-all hair routine. From fine and flat to coarse and curly, your hair type deserves care that’s as unique as you are. That’s why we’ve created a personalised guide to help you navigate the world of professional haircare—with expert recommendations tailored to your individual hair needs.

This is your all-in-one destination to discover which brands, ranges, and products work best for your hair type. Whether you’re working with natural texture, salon-coloured locks, or simply in search of a smoother, healthier finish—we’ve got you covered.

🌿 What You’ll Find on This Page

Clear guidance by hair type – Explore categories including Curly, Blonde, Fine, Thick, Dry, Damaged, Oily, and Colour-Treated Hair

Expert-curated brand pairings – See which product ranges from leading brands (like Kérastase, Oribe, R+Co, Redken, Maria Nila, and more) are best suited for your hair

Treatment, styling & care suggestions – Understand how to build a complete routine with recommended shampoos, conditioners, masks, serums and styling products

Salon-level insight, made simple – Our professional team has simplified the selection process, so you can shop smarter and with confidence

💡 Why This Matters

Using the wrong products for your hair type can lead to frizz, dryness, lack of volume or even breakage. On the other hand, the right products can completely transform your hair’s health, appearance, and manageability. Whether you’re blonde and battling brassiness, curly and craving definition, or dealing with fine hair that falls flat—there’s a solution made just for you.

Our curated brand pairings and haircare guidance are designed to help you:

✔️ Maintain long-lasting colour vibrancy

✔️ Reduce frizz and improve manageability

✔️ Strengthen and hydrate damaged hair

✔️ Enhance curl pattern and definition

✔️ Add volume and softness without weighing hair down

🛍️ Explore by Hair Type

Click below to dive into your specific hair type and discover the products your hair will love:


Keep your blonde bright, healthy and toned with products designed to neutralise brassiness, restore moisture, and protect against damage—essential for maintaining salon-fresh blonde between visits.

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Curly hair thrives with moisture-rich, frizz-controlling products that define, soften and enhance your natural texture—keeping your curls bouncy, hydrated, and beautifully shaped every day.

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Coloured hair needs targeted care to maintain vibrancy, prevent fade, and repair damage—choose products that lock in colour, nourish strands, and keep your shade fresh and radiant.

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Dry hair craves deep hydration and nourishment—look for moisturising formulas that restore softness, reduce brittleness, and leave your hair smooth, supple, and healthy-looking.

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Thinning hair benefits from strengthening, volumising formulas that support scalp health, reduce breakage, and promote fuller-looking hair with lightweight care that won’t weigh strands down.

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A balanced scalp is key to healthy hair—choose soothing, purifying products that calm irritation, reduce flakiness, and restore comfort while supporting overall scalp and hair health.

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